EXTRAMET is strengthening its expertise in the industry as a solution partner with a new visual identity!
“Independent family business EXTRAMET has modernised its brand identity: The Swiss manufacturer of extruded tungsten carbide blanks will have a new logo from mid-March.
The enhancement of the company logo underlines the importance of the transformation of the carbide factory into becoming a solutions partner for high-tech industry. At the same time, EXTRAMET is also focussing on its new solutions for industry and its employees.
In future, a harmonised corporate design and the gradual revision of the visual imagery will also emphasise the brand values of innovation, high-tech quality and its solution partnership. Today, EXTRAMET makes about 85 percent of its sales in various sectors of high-tech industry – which is why the new look confidently expresses its positioning as a solutions partner for that sector.
The products now have a new face with our campaign. EXTRAMET staff from different departments demonstrate innovative solutions for customers from various sectors.
“Our employees master our customers’ challenges every day, and this is one of the key factors in our success. The products from which we develop high-tech solutions for our clientele are created with our employees’ expertise and innovative spirit” says Hans-Jörg Mihm, CEO of EXTRAMET.